Great Miami Outfitters

Great Miami Outfitters
Great Miami Outfitters
Great Miami Outfitters
Great Miami Outfitters
Great Miami Outfitters
Great Miami Outfitters

A new, independent outdoor specialty retailer needed a strong brand to help differentiate itself from the big box stores right out of the gate. Warm colors were used in the logo to make it pop out from typical earthtone shades used in the outdoor industry. Schlegel Creative developed the identity and carried the design through the retail space and store displays.

Project Scope: Branding, Illustration, Marketing, Print, Web Design & Development